What sets us apart?

What sets us apart?

We believe that you deserve the best orthodontic treatment from initial consultation through the treatment process all the way to the final result – that’s why we became specialists!

At SOP, we provide specialist treatment based on specialist training and delivered with specialist care. What sets us apart is in the name – Specialist Orthodontic Practice.

8 reasons to choose SOP for your treatment

Reasons to choose SOP

1. Our doctors are orthodontic specialists

Unlike general dentists, who offer orthodontic treatments, Dr. Geoghegan and Dr Murray are certified specialists. This accreditation was achieved from an additional three years of full-time training to ensure the highest level of technical proficiency and orthodontic expertise.

2. Dr Geoghegan has a PhD in Orthodontics

Dr Geoghegan went even further than the additional three years of full-time orthodontic training after completing his dental qualification and completed a PhD in Orthodontics. This unique combination of clinical and research specialisation enables Dr. Geoghegan to provide you with the best orthodontic treatment.

3. We take a patient-centred approach to all we do

Our patients are at the heart of our clinic here at SOP and each bespoke treatment plan we put together is focused on our individual patient’s perspective, needs and desires. Each and every one of our patients is different and we will treat and respect you as such.

4. We are committed to keeping up to date with industry developments

A beautiful smile is so important to one’s confidence and self-esteem. However, it needs to be achieved by a thorough and continuously updated understanding of orthodontics. When you decide to entrust your or your child’s orthodontic treatment to the team at SOP, you will experience an integrated and comprehensive approach to orthodontics combined with exceptional and up-to-date clinical expertise.

5. We are passionate about achieving exceptional results

Our team remain at the top of the orthodontic profession by engaging with other orthodontic professionals and ensuring they stay up to date with the latest in orthodontic developments. The success to orthodontic treatment isn’t just achieving the aesthetic aspect but understanding the underlying health and functional aspects too.

6. We use the latest orthodontic technologies

At SOP, we take advantage of the best technologies in orthodontics to complete your treatment in the most effective and efficient way possible that suits you and your lifestyle. The foundation of our practice is “evidence-based care”. By focusing on the scientific literature and what the research in our field tells us, we get one step closer to great results.

7. Our team can stop you snoring

Dr. Geoghegan’s specialist training allowed him to work in the area of Sleep Medicine, helping patients with Obstructive Sleep Apnoea (OSA). Just like his orthodontic patients receive a bespoke treatment plan, Dr. Geoghegan can offer OSA patients a highly personalised and custom-made solution to relieve the often severe impact OSA can have on their lives as well as overall health.

8. Our team is here for you

The SOP team will always welcome you with a friendly smile and do all they can to ensure you have a wonderfully rewarding orthodontic treatment experience. They will ensure you understand every aspect of your treatment, what you can do to get the best result, and answer any questions you have about your treatment along the way. They look forward to helping you achieve a healthy and beautiful smile that will last a lifetime!


Sure to be making everyone feel welcome in the practice is our newest addition to the team – our mascot Rudi.

Rudi is a happy and smiley Dachsi and after your treatment at SOP we hope that you will be exactly that: Beautifully smiley and Happy with your treatment!

Book a consultation

If you have any questions or would like to discuss your child’s orthodontic needs, please contact our reception to schedule an appointment.

Book a consultation